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Reality Beauty School TV Pitch Triggers Ugly Response

The image pitched for a TV show centered on an Alameda beauty school turned ugly Thursday night with protesting students claiming the proposed plot had little to do with their reality.

Students at the school got a hold of the document Thursday. It is a pitch for a reality television show the school's owners -- Roger and Tracy Becker -- said they wrote. The couple also said the pitch is being taken out of context.

The students said the concept of the show was exploitative.

Students gathered outside the Alameda Beauty College Thursday, angry about the TV show pitch that featured their school and them.

'That's a big issue of privacy,” said student Christina Baker. “A really big issue."

The document is a four-page pitch for a reality series about the college. The Beckers have registered the pitch with the Writers Guild of America.

A former employee apparently obtained and distributed it to students. Some said elements of it are racist and it exploits students and staff.

“I feel like it's attacking all of us.” said student Amanda Justus. “It's attacking students. It's attacking teachers."

The document described the proposed show saying: "The students are mostly inner-city, unwed mothers taking advantage of government subsidies for a better life. The instructors can't find any other job that offers ‘bennies’ [benefits]. The new owners are white, naive suburbanites bleeding cash and trying to keep it all under control."

The pitch also outlines proposed episodes which mention specific people's names. Some episodes detailed student successes, but others described students and employees as thieves, prostitutes, “ghetto” or foul-mouthed people.

"Their names didn't have to be brought up,” said Baker. “Regardless of whether she was going to mention the situation, their names didn't need to be put in there."

"I'm just disgusted,” said student Tajma Myles.” And I just really want to know what she plans to make this better for us."

Inside the salon Thursday, Tracy Becker said a disgruntled former employee secretly took the document from a private file.

"This is a document that should never have been released,” said Becker “It's been beefed up for a television pitch. We have an option, someone's interested in it. But we haven't moved forward beyond this."

She said the situations are real and she and her husband only intended to show the reality of the school, not harm the students.

“It wasn't meant to put these people on tv,” explained Becker. “If we were to do a reality show, everybody would sign a release."

Becker said at this point, the reality television show likely will not be produced. Students said they would gather out in front of the school on Friday to protest.

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