SUMMARY: Sells television time to advertisers and their agencies specializing in the development of retail accounts. Strong emphasis on new-to-television and new-to-KTVU business, by performing the following duties:

ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.

• Compiles lists of prospective customers for use as sales leads, based on information from newspapers, business directories, and other sources.
• Daily travel throughout Bay Area to call on regular and prospective clients to solicit orders or talks with clients by phone.
• Presents or demonstrates KTVU programming, using video tape, ratings, and sales pieces prepared by Research Department, emphasizing salable features.
• Negotiates ratings and rates. Prepares paperwork for orders obtained.
• Includes internet sales for ktvu.com
• Works with Production Department on making presentations to advertising agencies and clients.
• Responsible for selling sponsorships that may include promotions initiated by sales person.
• Works closely with the client and in-house Production Department to create effective commercials that move the client's inventory.
• Prepares reports of business transactions and keeps expense accounts.

QUALIFICATION REQUIREMENTS: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

EDUCATION and/or EXPERIENCE: College degree preferred, but not required. High school education or General Education Degree (GED) required. Five years prior sales and/or marketing experience with retail accounts and comprehensive experience in the use of media--primarily television, radio and newspaper also required. Vendor and Co-op experience helpful.

LANGUAGE SKILLS: Ability to read, analyze, and interpret general business periodicals, professional journals, rating books, television logs, BAR reports. Ability to write reports, and business correspondence. Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.

MATHEMATICAL SKILLS: Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, and percentages. Ability to add, subtract, multiply and divide in all units of measure, using whole numbers, common fractures and decimals. Able to compute rate, ratio and percentages, and to draw and interpret bar graphs.

REASONING ABILITY: Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists. Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form.

CERTIFICATES, LICENSES, REGISTRATIONS: Valid driver's license with good driving record required.

OTHER SKILLS and ABILITIES: Must have marketing orientation toward new business development and outstanding sales skills, i.e., communication, marketing, client relations, organization, tenacity, follow through, creativity and successful track record of closing. Must have good working knowledge of ratings, BAR reports, co-op and vendor support.

PHYSICAL DEMANDS: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to stand, walk, sit, and talk or hear.

The employee must occasionally lift and/or move up to 20 pounds. Specific vision abilities required by this job include close vision, distance vision, peripheral vision, depth perception, and the ability to adjust focus.

WORK ENVIRONMENT: The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

The noise level in the work environment is usually moderate.

----------------------------------------------------------------------- KTVU, Channel 2 is an equal opportunity employer. Discrimination because of race, color, religion, national origin, sexual preference, age, sex or disability is prohibited.

Resumes will be accepted until January 7, 2004. Send your resume to KTVU, Human Resources, 2 Jack London Square, Oakland, CA 94607. Resumes may also be faxed to 510-874-0331 or e-mailed to human.resources@ktvu.com.

PLEASE INDICATE YOUR REFERRAL SOURCE. NO PHONE CALLS, PLEASE.