Smaller, simpler, and more personal: Gen Z couples are modifying the wedding industry
Gen Z is transforming the wedding industry. Data from The Knot finds couples in this generation are breaking from tradition and designing celebrations that reflect their values, priorities, and budgets. Esther Lee, the editorial director at The Knot, joined us on 'The Nine' to discuss the trends we can expect to see in 2026.
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Smaller, simpler, and more personal: Gen Z couples are modifying the wedding industry
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